darbyDarnit News
News Release
FOR IMMEDIATE RELEASE
darbyDarnit Introduces Internet Video Solution for Companies
- More than 30 percent of Internet users have watched streaming video online -
HOUSTON, TX (June 2007)darbyDarnit Public Relations is partnering with New Vista Video to help clients make their Web sites more effective
through Internet video segments. The two entities will provide a full-range of custom Web video services, from basic transfer of existing
video into high-quality Flash video for the Web to filming, editing, and posting newly concepted and produced video content, including:
- Online ads
- Talking head introductions
- Mini Web site commercials
- Public relations messaging
- Speeches and presentations
- Short promotional pieces
- Crisis responses
- Entertainment segments
- Product profiles
- Testimonials
According to marketing research consultancy Ipsos Insight, "online video activities are outpacing the
growth in popularity of other digital media." In its "Face of the Internet 2006" study of Internet and technology trends, Ipsos found that
"well over one-third of recent Internet users (36%) have watched a TV show or other video stream online, compared to 28% at the end of 2005,
while three-quarters of these adults have done so in the past 30 days."
According to the company's
press release announcing the survey results, "it appears that online
video activities seemingly have taken over the torch as the driving force in the next stage of digital medias growth, having a profound
impact on the way consumers access and view video content around the world."

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Media Contact
Petri Darby, APR
direct: (832) 864-7213
cell: (713) 724-9917
pdarby@darbyDarnit.com

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